Animal acupuncture, by its very nature is a talking point.
The Solution
The idea behind this website was that if the animals could talk what would they say about acupuncture? So we let them speak! Using animal imagery, video and voiceovers gave the appeal we were looking for without detracting from the professionalism of the client.
This site was planned to be informative but fun. Quite technical copy was interspersed with patient photographs to maintain interest. With the inclusion of an easy to operate content management system the site owner was given the facility to add news.